mabrena
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75M organic views across our brands in October

Turn your brand’s expertise into 1M+ monthly views. In 30 days.

We turn your knowledge into daily short-form content, test what works, and reach new audiences. No new tool, no extra hires. You just approve every post.

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No commitment. Made for your brand.

  • 1M+ monthly views in 30 daysOr you get the first month back.
  • Nothing goes live without your approvalReview, change, or stop any post before it goes live.
  • Every claim sourced. Every post on‑brand.Content based on your expertise, voice, and brand guidelines.

Real content. Real results.

Real content. Real results.

75 million views. Built through systematic testing.

In October alone, our brands generated 75 million organic views.

Not through a single viral campaign, but by consistently turning useful knowledge into short-form content, testing different approaches, and scaling what worked.

206,698,178organic views on the accounts we run, all time

113,271new organic followers

Organic views and new followers on our own accounts, cumulative
End of July6.9 million views26,321 new followers
End of August65.0 million views62,901 new followers
End of September111.0 million views84,794 new followers
End of October186.3 million views104,984 new followers
End of November208.4 million views113,271 new followers

33 accounts we run on Instagram, TikTok, YouTube and Facebook, our own brands and our clients’. No paid promotion. The live totals run one day behind: through the day they replay yesterday’s real growth. Charts run to 9 November 2026, with each post’s views counted from the day it was published.

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Case studies

Your expertise is already valuable. Let’s get it seen.

JOSEPHA für Eltern@josephafuereltern · our own parenting brand, run on the same system

Starting point

A parenting brand with plenty to explain, from car seats to school starts, and 1,561 Instagram followers in July.

The approach

Expert sources turned into short-form content every day, tested across topics, hooks, and formats, with every winner turned into new variations.

Posts from this account

The results

Instagram followers
1,561 to 14,156
23 Jul to 10 Nov 2026
Organic views
47.4M
Instagram, TikTok, YouTube, since 28 Jul
Views in October
12.8M
From 495 posts
Best post
2.9M
“Welcher Kindersitz für welche Größe?”
rennradwissen@rennradwissen · road cycling

Starting point

A road cycling account with 466 Instagram followers in July, covering fit, training, and equipment questions riders actually search for.

The approach

Expert sources turned into short-form content every day, tested across topics, hooks, and formats, with every winner turned into new variations.

Posts from this account

The results

Instagram followers
466 to 29,425
23 Jul to 10 Nov 2026
Organic views
38.4M
Instagram, TikTok, YouTube, since 23 Jul
Views in October
6.7M
From 503 posts
Best post
1.4M
“Welcher Schmerz kommt von welchem Fehler?”
haushaltswissen@haushaltswissen · household know-how

Starting point

A household account with 189 Instagram followers in July, answering everyday questions about food, laundry, and the home.

The approach

Expert sources turned into short-form content every day, tested across topics, hooks, and formats, with every winner turned into new variations.

Posts from this account

The results

Instagram followers
189 to 12,367
23 Jul to 10 Nov 2026
Organic views
33.8M
Instagram, TikTok, YouTube, since 24 Jul
Views in October
14.0M
From 465 posts
Best post
1.6M
“Wie lange Essensreste wirklich halten”
heliras.de@heliras.de · solar, heat pumps, and air conditioning

Starting point

A home energy account with 107 Instagram followers in August, explaining solar, heat pumps, and air conditioning to homeowners.

The approach

Expert sources turned into short-form content every day, tested across topics, hooks, and formats, with every winner turned into new variations.

Posts from this account

The results

Instagram followers
107 to 3,309
9 Aug to 10 Nov 2026
Organic views
23.7M
Instagram, Facebook, TikTok, YouTube, since 9 Aug
Views in October
11.2M
From 599 posts
Best post
617K
“Schuko-Laden über Nacht: Wie weit kommst du?”
enerfokus@enerfokus · client · heat pumps

Starting point

A heat pump account with 887 Instagram followers when we started on 2 November.

The approach

Expert sources turned into short-form content every day, tested across topics, hooks, and formats, with every winner turned into new variations.

Posts from this account

The results

Instagram followers
887 to 1,225
2 Nov to 10 Nov 2026
Organic views
1.8M
Instagram, first 9 days
Posts published
108
2 Nov to 10 Nov 2026
Best post
604K
“Kaltes Schlafzimmer: Tür auf oder zu?”

Stop guessing what works. Start testing.

Most brands publish a handful of Reels and hope something takes off.

We test five new posts every day, learn which topics and formats resonate, and systematically build on the winners. Every experiment makes the next posts more informed.

  1. 1ResearchWe analyze your existing expertise and research the questions your potential customers are asking. Your articles, FAQs, studies, and product knowledge become the foundation for a continuous content pipeline.
  2. 2CreateWe turn that knowledge into short, brand-aligned content. Different topics, hooks, and formats give us multiple ways to find what resonates.
  3. 3TestWe publish five approved Instagram Trial Reels per day. They are first shown to non-followers, so we can test without filling your feed with experiments.
  4. 4LearnWe analyze performance across topics, hooks, and formats. Successful experiments guide what we create next.
  5. 5ScaleWe develop new variations of successful ideas and keep refining what we create.
A real finding from our accountsShare of posts that passed 100,000 views, by format
  • “Which X for which Y”14%104 of 729 posts
  • “X explained”10%47 of 494 posts
  • “Top 5 compared”13%10 of 77 posts
  • “X or Y”6%14 of 242 posts

About 1 in 15 of our posts passes 100,000 views. Not every Reel takes off; the system exists to find the ones that do and build on them.

Not an agency. Not an AI video tool. A testing system that’s run for you.

How mabrena compares with a typical agency and AI video tools
Typical agencyAI video toolsmabrena
OutputA handful of posts a monthAs many as your team promptsFive posts a day, done for you
Who does the workYour team briefs and reviews each roundYour team prompts, edits and postsWe research, produce and publish. You approve.
Where content comes fromBriefings and shootsGeneric promptsYour articles, FAQs and studies, with sources documented
How it improvesOccasional reportsNot built inEvery post is a test. Winners shape the next batch.
CommitmentPaid for deliverablesPaid per seat1M+ monthly views in 30 days, or your first month back

From expertise to customers.

Your expertise already helps people understand what to buy. We get it in front of more potential customers, build trust, and turn that attention into demand for your products.

  1. 01 · Discovery

    Get discovered by your future customers.

    We turn your expertise into five posts a day, testing topics, hooks, and formats to reach people who don’t know your brand yet.

    Guaranteed

    1M+ monthly organic views in 30 days

  2. 02 · Trust

    Become the brand they turn to.

    We identify the questions and topics that matter to your potential customers, then create more of what resonates, building recognition, credibility, and authority in your category.

    From our own brand

    1,561 to 14,156 followers JOSEPHA für Eltern, 23 Jul – 10 Nov 2026

  3. 03 · Demand

    Give them a reason to buy.

    We connect the questions your audience asks with the problems your products solve, creating a natural path from discovering your brand to considering and buying your products.

    Long-term objective

    1. Discover
    2. Understand
    3. Consider
    4. Buy

Our 30-day guarantee covers organic views. Building trust and generating sales are longer-term objectives that depend on your product, market, and conversion strategy.

You approve every post. Before anyone sees it.

Every post lands in your dashboard first. Edit the caption, choose how it’s published, then approve it, send feedback, or reject it.

The mabrena dashboard, shown with posts from our own account JOSEPHA für Eltern. This post reached 2.9M views after it went live.
  1. Edit any captionChange the text directly in the dashboard before it goes out.
  2. Test before your followers see itPublish as an Instagram Trial Reel, shown to non‑followers first, or as a regular Reel.
  3. Approve, give feedback, or rejectNothing is published without your decision.

Built into every post

  • Every claim verifiedContent is based on your expertise and supporting research. Factual claims are checked, and sources are documented.
  • Your visual identityYour fonts, colors, logo placement, and approved brand guidelines are applied consistently.
  • Your rules enforcedWe follow your approved tone of voice, restricted topics, health-claim rules, and competitor exclusions.
  • You approve everythingNothing goes live without your approval. Review, request changes, or reject content before publication.
  • No password sharingYour Instagram account is connected through the official API.
  • Rights-cleared contentMusic and visual assets are cleared for the agreed organic use, with any relevant restrictions disclosed.

Your entire organic content operation. Done for you.

From researching what your audience wants to learn to producing, publishing, and optimizing your content, we handle the work.

You provide the expertise and approve the content.

Five posts every day
Consistent short-form production for Instagram Trial Reels.
Audience and topic research
The questions, concerns, and interests of your potential customers.
Brand-aligned production
Your approved visual identity, voice, and content guidelines.
Publishing and scheduling
We run the daily publication workflow.
Continuous optimization
Topics, hooks, and formats improve based on real performance data.
Your own dashboard
Review posts, edit captions, give feedback, and explore performance.
Direct support
Through the channel you prefer.
Works alongside your team
Runs next to your own content, marketing team, or agency. What we learn can guide their work too.
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The 30-day guarantee

1 million organic views in 30 days. Or get your first month back.

We’re confident enough in our system to put our money behind the result.

If we don’t generate at least 1 million organic Instagram views from our content within 30 days of launch, you can cancel and receive a refund of your first month’s subscription fee. No mandatory long-term contract.

How the guarantee works
What counts
Organic Instagram views on the posts we produce for you. No paid promotion.
Source
Instagram’s own analytics, visible live in your dashboard.
When
The 30 days start at launch, the day your first posts go out. Monthly organic views are checked on day 30.
Your part
Account connected through the official API, brand assets and rules shared before launch, the day’s posts reviewed the same day, our posts kept up until day 30, and the account kept in good standing.
What you get
If the target is missed, you can cancel and we refund your first month’s subscription fee.

Built for brands with something worth explaining.

Your expertise is your biggest content advantage.

If your customers have questions before they buy, chances are you already have the knowledge needed to create content they want to watch.

  • Buyers want to understand your product before they choose it.
  • You already publish articles, guides, FAQs, or research.
  • You want to reach people beyond your current followers.
  • You care deeply about brand identity and factual accuracy.
  • You want systematic organic growth without building another internal content team or hiring an agency.

Questions brands ask us first.

Do we need to film anything?

No. We can create content from your existing knowledge, product information, research, and brand assets.

Will the content look like our brand?

Yes. We work from your approved fonts, colors, visual guidelines, and tone of voice. Every post requires your approval.

How do you ensure factual accuracy?

We build content from your existing expertise and supporting research. Factual claims are checked and documented, and your claim restrictions are built into the process.

Will five daily Reels clutter our Instagram feed?

We primarily use Instagram Trial Reels, which are first shown to non-followers. Permanent feed publishing is a separate option.

Do we need to give you our Instagram password?

No. We connect eligible professional accounts through the official API.

What happens if we don’t reach 1 million views?

If the agreed target isn’t reached within 30 days, eligible customers can cancel and receive their first month’s subscription fee back under the guarantee terms.

How much time will our team need?

We handle research, production, scheduling, publishing, and optimization. Your team provides the initial brand materials and expertise, then reviews and approves proposed content regularly.

Can we combine mabrena with our existing content team or agency?

Yes. mabrena runs alongside your own content, your marketing team, and your agency, and complements existing organic content, UGC, and creator content. What we learn about the topics, hooks, and formats that work for your audience is visible in your dashboard, so your team or agency can use it to guide their own work.

Does this guarantee more customers or sales?

No. Our initial commitment is organic Instagram distribution. Audience development and commercial conversion are longer-term objectives.

What happens after the three free videos?

If you like the samples, we’ll discuss your goals, brand requirements, and how a pilot could work. There is no obligation to continue.

Your expertise deserves a bigger audience.

Let us show you how your brand’s existing knowledge can become engaging short-form content. We’ll create three personalized sample videos for your brand.

No filming. No new tools. No commitment.

Get my 3 free videos Made for your brand. Completely free.

Request a call

Tell us about your brand. We’ll look at what you’ve published before the call.

Get my 3 free videos

Enter your website. We’ll make 3 sample videos from it, the way we would for a customer.